Privacy Policy

1. Introduction & Scope

This Privacy Policy ("Policy") is issued by mea88 ("mea88", "we", "us", "our") and applies to all personal data collected, processed, and stored in connection with your use of the mea88 website at mea88.app and all associated services, including casino games, live dealer tables, sportsbook, poker, customer support interactions, and account management functions (collectively, the "Platform").

By registering a mea88 account or otherwise using the Platform, you acknowledge that you have read and understood this Policy. If you do not agree with the manner in which mea88 processes personal data as described herein, you should not use the Platform.

This Policy should be read in conjunction with the mea88 Terms & Conditions, which govern the overall use of the Platform and are incorporated herein by reference.

2. Data Controller

mea88 acts as the data controller in respect of personal data collected through the Platform. As data controller, mea88 determines the purposes and means of processing your personal data and is responsible for ensuring that such processing is conducted lawfully, fairly, and transparently in accordance with applicable data protection legislation, including the Personal Data Protection Act 2010 (Malaysia) ("PDPA") where applicable.

For all data protection enquiries, you may contact mea88 using the details provided in Section 16 (Contact Us) of this Policy.

3. Data We Collect

mea88 collects the following categories of personal data from and about you:

3.1 Identity Data — including your full legal name, date of birth, gender, nationality, and copies of government-issued identification documents (such as a Malaysian MyKad or passport) provided during Know Your Customer ("KYC") verification.

3.2 Contact Data — including your email address, mobile phone number, and residential address as provided during registration or account verification.

3.3 Financial Data — including payment method details (e-wallet identifiers, bank account references), transaction history, deposit and withdrawal records, and bonus wagering activity. mea88 does not store full card numbers or banking credentials directly — these are handled by our regulated payment processing partners.

3.4 Gaming & Betting Data — including game session logs, bet history, wagering patterns, game preferences, and account balance information.

3.5 Technical Data — including your IP address, browser type and version, device identifiers, operating system, time zone, and access logs generated during use of the Platform.

3.6 Usage Data — including information about how you navigate and interact with the Platform, pages visited, features used, and session duration.

3.7 Communications Data — including records of your interactions with the mea88 support team via Live Chat, email, or any other communication channel.

3.8 Responsible Gaming Data — including any deposit limits, session limits, cooling-off periods, or self-exclusion instructions you set on your account, which are recorded and enforced as part of mea88's responsible gaming obligations.

4. How We Collect Your Data

mea88 collects personal data through the following means:

• Directly from you — when you register an account, complete KYC verification, make a deposit or withdrawal, contact support, or update your account preferences;
• Automatically — through cookies, web beacons, server logs, and similar technologies when you access and interact with the Platform;
• From third parties — including identity verification service providers, payment processors, fraud prevention agencies, and regulatory databases where mea88 is legally required to conduct background checks as part of its AML/KYC compliance obligations.

5. How We Use Your Data

mea88 uses the personal data we collect for the following purposes:

• To create, verify, and manage your mea88 account;
• To process deposits, withdrawals, and bonus transactions in MYR;
• To verify your identity and age (21+) in accordance with our KYC obligations under gaming licence conditions;
• To comply with anti-money laundering (AML), counter-terrorism financing (CTF), and other applicable regulatory and legal requirements;
• To provide customer support and respond to your enquiries;
• To detect, investigate, and prevent fraud, cheating, collusion, and other prohibited conduct;
• To administer responsible gaming tools, including deposit limits, self-exclusion, and problem gambling detection;
• To send you transactional communications, account notifications, and — where you have provided consent — promotional communications about mea88 offers and events;
• To analyse usage patterns and improve the Platform's features, performance, and user experience;
• To enforce our Terms & Conditions and other applicable policies.

6. Legal Basis for Processing

mea88 processes your personal data on one or more of the following legal bases:

• Contract performance — processing is necessary to fulfil the contractual obligations between mea88 and you as a registered player, including account management, payment processing, and game delivery;
• Legal obligation — processing is required to comply with applicable laws and regulations, including KYC, AML, licensing conditions, and tax reporting requirements;
• Legitimate interests — processing is necessary for mea88's legitimate business interests, including fraud prevention, platform security, and service improvement, where such interests are not overridden by your data protection rights;
• Consent — where you have given your explicit consent to specific processing activities, such as receiving marketing communications. You may withdraw this consent at any time by contacting the support team or adjusting your account communication preferences.

7. Sharing Your Data

mea88 does not sell, rent, or trade your personal data. We may share your data with the following categories of third parties, strictly for the purposes described in this Policy:

• Payment processors and e-wallet providers — including Touch n Go eWallet, Boost, GrabPay, Maybank, CIMB, and Public Bank, to process deposits and withdrawals;
• Identity verification and KYC service providers — to verify your identity and age as required by our licensing obligations;
• Fraud prevention and AML compliance services — to detect and prevent fraudulent activity and money laundering;
• Gaming software providers — who supply and operate the casino games and sportsbook markets available on the Platform, and who may process technical and gaming data as part of game delivery;
• Regulatory authorities — mea88 may be required to disclose personal data to its licensing authority, financial regulators, or law enforcement agencies in compliance with legal obligations or upon receipt of a lawful order;
• IT and infrastructure service providers — who provide hosting, security, analytics, and platform maintenance services to mea88 under appropriate data processing agreements.

All third parties with whom mea88 shares personal data are required to process that data in accordance with applicable data protection law and are prohibited from using it for any purpose other than that for which it was disclosed.

8. Cookies & Tracking Technologies

mea88 uses cookies and similar tracking technologies to operate and improve the Platform. Cookies are small text files placed on your device when you access the Platform. mea88 uses the following types of cookies:

• Strictly necessary cookies — required for the Platform to function, including maintaining your logged-in session and remembering your account preferences. These cannot be disabled without impairing Platform functionality;
• Performance and analytics cookies — used to collect anonymised information about how players use the Platform, helping mea88 identify areas for improvement;
• Functional cookies — used to remember your preferences, such as language settings and game lobby filters.

You may control cookie settings through your browser preferences. Note that disabling certain cookies may affect your ability to use some features of the mea88 Platform. mea88 does not use third-party advertising cookies or permit external advertisers to place tracking technologies on the Platform.

9. Data Retention

mea88 retains personal data for as long as is necessary to fulfil the purposes for which it was collected, including the duration of your account's active status and any applicable statutory or regulatory retention periods. In particular:

• Account data and KYC records are retained for a minimum of five (5) years following account closure, in accordance with AML and gaming licence retention requirements;
• Transaction records are retained for a minimum of five (5) years for financial and regulatory audit purposes;
• Communication records are retained for a period sufficient to resolve any disputes that may arise in connection with those communications;
• Marketing consent records are retained for the duration of the consent and for a reasonable period thereafter to demonstrate compliance.

Upon expiry of applicable retention periods, personal data is securely deleted or anonymised in accordance with mea88's data lifecycle management procedures.

10. Your Data Rights

Subject to applicable law and our regulatory obligations, you have the following rights in respect of your personal data held by mea88:

• Right of access — to request a copy of the personal data mea88 holds about you;
• Right to rectification — to request correction of inaccurate or incomplete personal data;
• Right to erasure — to request deletion of your personal data, subject to our legal and regulatory retention obligations;
• Right to restriction — to request that we restrict the processing of your personal data in certain circumstances;
• Right to data portability — to receive your personal data in a structured, machine-readable format where processing is based on consent or contract;
• Right to withdraw consent — to withdraw consent to processing where consent is the legal basis, without affecting the lawfulness of processing prior to withdrawal.

To exercise any of these rights, please contact the mea88 support team as described in Section 16. mea88 will respond to all verifiable data rights requests within the timeframes required by applicable law.

11. Data Security

mea88 implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, alteration, or disclosure. These measures include:

• 256-bit SSL/TLS encryption for all data transmitted between your device and the Platform;
• Encryption of sensitive data at rest within mea88's infrastructure;
• Role-based access controls limiting data access to authorised personnel only;
• Regular security assessments, penetration testing, and vulnerability management;
• Incident response procedures to address data breaches promptly and in accordance with applicable notification requirements.

While mea88 takes data security seriously, no system is completely immune to risk. You are responsible for maintaining the confidentiality of your own account credentials and for enabling the two-factor authentication feature available in your account settings.

12. International Data Transfers

mea88 may transfer your personal data to, and store it in, countries outside Malaysia, including countries where our technology infrastructure, game providers, or service partners are located. Where such transfers occur, mea88 ensures that appropriate safeguards are in place — such as contractual data transfer agreements — to ensure that your data receives a level of protection equivalent to that provided under applicable Malaysian data protection law.

13. Children's Privacy

The mea88 Platform is strictly intended for persons aged 21 years and above. mea88 does not knowingly collect personal data from persons under the age of 21. If mea88 becomes aware that personal data has been collected from a person under the applicable minimum age, that account will be immediately closed and the relevant data deleted in accordance with our age verification procedures. If you believe a minor has registered on the Platform, please contact our support team immediately.

14. Third-Party Links

The mea88 Platform may contain links to third-party websites or services in certain contexts, such as responsible gaming resources or payment provider portals. This Privacy Policy applies solely to the mea88 Platform and does not extend to any third-party websites. mea88 is not responsible for the privacy practices of third-party websites and encourages you to review the privacy policies of any external sites you visit.

15. Changes to This Privacy Policy

mea88 reserves the right to update or amend this Privacy Policy at any time. Material changes will be communicated to registered players by email or by a prominent notice on the Platform prior to the changes taking effect. The "Last updated" date at the top of this Policy will be revised accordingly. Your continued use of the Platform after any changes have taken effect constitutes your acceptance of the updated Policy. If you do not agree with any changes, you should close your account and cease using the Platform before the revised Policy takes effect.

16. Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or to the manner in which mea88 processes your personal data, please contact us through the following channels:

• Live Chat: Available 24/7 from any page on the mea88 Platform — average response time 3–5 minutes.
• Email: [email protected] (plain text — not a clickable link)

mea88 will acknowledge all data-related enquiries promptly and will endeavour to resolve them in a fair and timely manner in accordance with applicable data protection law.